Updating to your brewery listing
Send an email to droberts@alabamabrewers.org. We are working on an in-app or admin website for you to manage your own listing, but it may not be available for some time.
General Standards
- Free the Hops and the Alabama Brewers Guild reserve the right to remove any content at its discretion
- No content may be objectionable, immodest, sensual, contain profanity or offensive language
- No content may include alcoholic beverages that are not approved to be sold in Alabama
- No visual content may include any person consuming alcoholic beverages
- No content may appear designed to appeal to minors
- No content may offer prizes or discounts
Brewery Listing Standards
- Place Name
- Must be a legal name or DBA of the company used for marketing
- The word “Company” must be abbreviated to “Co”
- Place Categories (Brewery, Tasting Room, etc)
- Brewery: Must have a brewers notice, an Alabama ABC manufacturer or brewpub license, and must have beer for sale on the premises
- Distillery: Must have a DSP, an Alabama ABC manufacturer license, and must have spirits for sale on the premises
- Winery: Must have a TTB permit, an Alabama ABC manufacturer license, and must have wine for sale on the premises
- A place cannot have the “Tasting Room” and “Open Bar” category at the same time
- Tasting Room: Must only serve alcohol that is produced on site (typically any manufacturer)
- Open Bar: Must regularly serve alcohol that is not produced on site (requires an ABC Brewpub License)
- Restaurant: Must have a full kitchen that regularly serves meals to patrons
- Featured Image (Image shown in the list and the first image in the gallery)
- Photographs with limited editing only
- No superimposed lettering or other information
- Must be a photo taken at the brewery
- We recommend that it showcase the atmosphere of your location
- The image will be cropped and resized to a 16:9 landscape ratio
- Gallery images (Other images in the gallery in the brewery detail screen)
- Photographs with limited editing only
- No superimposed lettering or other information
- All images will be cropped and resized to a 16:9 landscape ratio
- Description
- Must be limited to 280 characters
- Must be written in the third person
- May only have the following styling: paragraph breaks, bold, italic, underline.
- No links or other styling
- Open Hours
- Hours are automatically pulled from the place’s Google listing every 12 hours
- Address and coordinates
- Address must be a physical address capable of delivering driving directions from Google Maps or Apple Maps
- The coordinates are generated from the physical address with Google Geocoding
- Web, contact and Social Media Links
- All web an social media links must be for the company (no personal accounts)
- Website links must be a company domain
- Facebook must be a page for the place
- Instagram must be an account for the place
- Twitter must be an account for the place
- Untappd must be the place’s page
- Youtube must be the place’s channel/account
- Phone numbers must be a business phone number
- Emails must be a business email address
Event Standards
- Events are pulled from the Free the Hops events calendar every 6 hours.
- You can submit your event here – it is free of charge.
- Events can take place at your location or anywhere in Alabama
- Events must meet the Event Submission Criteria